Skip to content

Corporate Partnerships

The Pink Place works with a wide range of corporate partners

Partnering with us shows that your company is socially responsible, energises morale amongst staff through team-building and can boost customer loyalty

The Pink Place works with a wide range of corporate partners. Working with businesses has really helped us provide vital support to the growing numbers of people living with cancer in North Hampshire. We have worked with a number of corporate partners in different ways including, cause-related marketing campaigns, charity of the year partnerships, in-office fundraising, payroll giving and sponsorship. With corporate client side and in-house charity experience, so we can understand your business priorities. 

We are adaptive and creative and open to opportunities to develop a workable partnership. The Pink Place was able to adapt quickly at the start of lockdown to provide effective virtual support and counselling when other charities ‘closed’ during this time. We ensure every partnership we enter in to is mutually beneficial, working closely with our partners to build a true partnership that delivers for both parties.

 

Enquire about partnering with us

We ensure every partnership we enter into is mutually beneficial and we work with our partners to ensure a true partnership that delivers for both parties.

Pink Place Challenge

The Pink Place is up for any challenge, are you?
Let’s get creative together to work out a challenge that’s right for your team.

Quiz World Record

During lockdown, The Portsmouth Arms general manager Richard Curtis launched a daily Facebook Live pub quiz streamed from the pub, with each entrant invited to donate to local charities. Richard broke the Guinness World Record for running the longest virtual quiz (a whopping 34 hours and 11 minutes), raising more than £23,000 for The Pink Place Cancer Charity. His quizzes have raised more than £47,000 and have passed 1,000,000 viewers. Richard’s Pub is the Charity Champion from the Daily Telegraph Great British Pub Awards 2020

Pink Place Rowing World Record

Rowing World Record

Three friends took on an incredible challenge over the weekend – rowing for 50 hours non-stop and breaking three world records in the process.

Dave Holby, Simon Rayner and Stuart Dimond completed the challenge on rowing machines in Festival Place, forgoing sleep and pushing their bodies to the limit to raise cash for charities The Pink Place and Breakthrough Breast Cancer. Rowing side by side, they broke three individual continual endurance world records.

Why not take on a team challenge such as our recent Pink Place Sky dive. 

These challenges are exhilarating experiences that contribute towards your team building while raising very essential funds for a great local cause

Some of our Corporate Partners

Finch Group
Tesco
Waitrose
Morrisons
Apollo Hotel

A Thank You from The Pink Place and Blue Space to:

MG Owners Club Donation

Members of Basingstoke MG Owners Club

I would like to take this opportunity to say a massive ‘thank you’ to each of your members for their generous donation of £310.00 in lieu of your cancelled annual Donut Run. The funds that you have raised will enable our small charity to continue to support adults living in our local community whose lives have been affected by cancer.

David Wilson Homes Southern

David Wilson Homes Southern has given The Pink Place the funding to help them deliver free of charge therapies and services to people with cancer in a local centre in Basingstoke.

The sponsorship comes following the launch of the developer’s Community Fund scheme, where the housebuilder gives up to £1,000 a month to charities and organisations in the area.

Why partner with us

The Pink Place believes in inspiring partnerships that provide real business benefits with a personal touch.

Partnership benefits:

  • Alignment with a trusted friendly local charity brand, with opportunities to generate positive PR.
  • This can lead to improved customer loyalty and the chance to engage new customers.
  • Increased brand awareness.
  • An opportunity to attract and motivate staff.
  • The opportunity to develop a sales promotion to influence purchasing decisions which can lead to increased sales.
  • Support from an experienced team who will be there every step of the way to guide you and ensure our partnership meets your objectives.

You could develop a year-round partnership or support The Pink Place during our campaigns.

Enquire about partnering with us

We ensure every partnership we enter into is mutually beneficial and we work with our partners to ensure a true partnership that delivers for both parties.

  • Cause-Related Marketing
  • Payroll Giving
  • Solicitors - dormant client accounts

Cause-Related Marketing

1 in 2 people develop cancer in their lifetime so we need to work in partnership with the business / corporate sector to ensure that our brand proposition reaches as many people as possible. Combining the power of your brand with our brand, cause related marketing (CRM) is an effective and well-established way to:

  • Drive sales Improve customer loyalty and reach new audiences
  • Stand out from competitors
  • Generate positive media
  • Engage staff and customers
  • Partner stories

Research shows that these relationships work: 86% of consumers are more likely to buy a product that is associated with a cause or issue and 73% of consumers agree that they would switch brands for the same reason (source: Business in the Community). You can develop a year-round partnership or support us during our main campaigns.

Payroll Giving

Payroll giving, also known as Workplace Giving or Give as you Earn, provides employees with an easy way to regularly donate to The Pink Place straight from their salary before tax is deducted.

This means that if you pledge to give £10 a month, it will only cost you £8 on a basic rate tax, £6 on 40% tax, or £5 on 50% tax.

Benefits to employees

  • Employees choose an amount that they want to donate each pay day
  • The donation comes out of their wages automatically
  • The Pink Place receives the whole donation, including the tax
  • Employees can cancel or change their donation at any time

Benefits to employees and employers

  • Simple and free to set up
  • It's the most tax-efficient way to give to local charity
  • Boosts morale and motivation, which aids in staff retention and recruitment
  • Helps to engage employees around Corporate Social Responsibility (CSR)

If you would like to set up and or promote Payroll Giving at your workplace, we would love to hear from you.

dormant client accounts

Solicitors - dormant client accounts

Small amounts of money are sometimes lying untouched in dormant client accounts. These small cash accounts could add up to a significant amount. Solicitors can follow an approved Solicitors Regulation Authority (SRA) process to give these small amounts to the Pink Place.

The Pink Place is seeking the help of solicitors who may have dormant client accounts holding up to £500, where the client is untraceable. Dormant client accounts are an administrative burden for law firms and if unclaimed, can only be donated to local charity.

Not only will you be helping to fund our work and helping to provide the much-needed care and support to people with cancer, you will be meeting your business needs and helping to achieve your community and social responsibility goals.

Although many solicitor firms might consider the amounts generated from those funds to be quite small, collectively they would make a significant contribution to our fundraising effort.

Recognising your Contribution
If you choose to support us in this way, we will be truly grateful and we will:

  • Send an official certificate of thanks
  • Provide a logo for use on your website or brochure showing you are supporting
  • The Pink Place with dormant client account donations
  • Mention you in our social media
  • Information on the size of donations will remain confidential, unless agreed otherwise
  • Offer local media coverage in support of your donation

Resources for Solicitors
Please find below a downloadable template letter for use when contacting client account holders about dormant accounts and the release of funds. Simply fill in the details, print on your letterhead and send it to your clients.

The SRA rules state that law firms must make ‘reasonable’ efforts to contact the client account holder before funds can be released. The template letter provides an indicative basis which law firms can use to make attempts to engage with account holder.

Your support

Donate

We rely on donations for our support services, so if you would like to help us then please donate.

Volunteer

Could you spare a few hours from 10am to 12:30pm on Mondays or Tuesdays once or twice a month?

The Pink Place Cancer Support Basingstoke

Enquiry form

If you have any questions about The Pink Place services, complete the form below and one of our team will get back to you.

Pink Place Support Line
07899 970 841

Mon – Fri 9am – 3pm
phone/text/whatsapp 

Pink Place Support Line
07899 970 841

Mon – Fri 9am – 3pm
phone/text/whatsapp 

The Pink Place Logo

The Pink Place
c/o Taylors Hair & Beauty Salon
3 Wote Street
Basingstoke

RG21 7NE

Call:
07899 970 841